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New identity
November 1st 2011

Industrial wall and partitioning manufacturer Lee Manufacturing, part of the Troax Group, has created a new brand identity, Lee Modular Steel Walls.With a new brand image and sharper, more contemporary logo, the company believes it will be more recognisable in mainland Europe and international markets.

A new website, www.leewalls.co.uk, has been launched, where customers can find information on the company's steel walls and partitioning systems. The site has easy-to-follow product information and application photos as well as downloadable technical data sheets and brochures.

Lee's product ranges remain the same, but brand names of its modular steel walls have changed: Toledo two-line cleanroom partitioning has been renamed Titan; Excalibur double skin partitioning is now Elan; Sabre single skin partitioning has become Sigma; and Broadsword industrial single skin partitioning is now Bastion.

More articles from Lee Manufacturing Limited (TROAX Group):