Green growth:The need for action
Research by the Carbon Trust reveals Britain’s business leaders believe the UK is lagging behind Germany in the race to capitalise on green business opportunities.
Research by the Carbon Trust reveals Britain’s business leaders believe the UK is lagging behind Germany in the race to capitalise on green business opportunities.
The investigation reveals that three times as many top UK decision makers believe Germany is better prepared than Britain to take advantage of the £3.2 trillion global environmental market.
The research coincides with the launch of a Carbon Trust ‘Green Growth’ campaign backed by business leaders including; Ian Cheshire of Kingfisher; Lord Sharman of Aviva; Mark Elborne of GE, and Richard Evans of Pepsico UK & Ireland.
Carbon Trust CEO, Tom Delay, said: “Green growth is the only show in town. No other sector can drive the recovery. The consequences of British business failing to grasp this opportunity are almost too horrific to consider: anaemic growth, a jobless recovery and the risk of a return to the economics of boom and bust. Businesses need to look beyond the short-term financial reporting cycle.”
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