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A Warehouse Management System
from Optima has helped Brand
Engineering achieve maximum
efficiency in the control of its range
of automotive parts warehoused in
the UK.
Brand Engineering, based in
Cyprus, implemented

A Warehouse Management System
from Optima has helped Brand
Engineering achieve maximum
efficiency in the control of its range
of automotive parts warehoused in
the UK.
Brand Engineering, based in
Cyprus, implemented the Optimiser
Freedom WMS in conjunction with
its UK based logistics partner, Staples
International Shipping, which is a
specialist in freight forwarding to the
Middle East – so the two combine to
provide a seamless supply service of
after-market vehicle components
across twenty-three countries.
The Optimiser Freedom WMS is
hosted remotely and can be accessed
over the Internet from anywhere in
the world – now Brand’s
merchandising personnel in Cyprus
can see real-time data as easily as the
Staples warehouse staff on the
ground in Stockport.
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