Growth prompts promotion

Rubens will continue to oversee the sales and marketing function, whilst taking a more hands-on role in the day-to-day management of AcSoft Group. His primary task will be to further strengthen the company’s presence and growth prospects in the UK occupational health, environmental, aerospace and automotive industries in particular.

Having worked in the noise and vibration industry for many years, Paul has built extensive management experience and in depth knowledge of the health, safety and environmental technology markets across Europe, Asia and the Americas.

Prior to joining AcSoft Group, he spent 10 years as managing director of a global monitoring instrumentation company. He also brings extensive experience of helping businesses target new markets and has a proven track record in setting up subsidiaries.

John Shelton, MD of AcSoft Group comments: "The new General Manager role will be key to the continued success of the Group and I have every confidence Paul is the right person for the job. His background in business strategy development and implementation together with plenty of drive and enthusiasm will unquestionably work to enhance our offering to customers with a focus on delivering on our promises of innovation and service.”

Talking about his new role, Paul says: "I’m delighted to accept this new role – the scope and potential for each of the businesses within the AcSoft Group presents an exciting challenge. As well as being much more visible across the Group on a day to day basis, I will be focused on reviewing our management and operating processes to ensure they are geared for further growth. We are backed by a great team and it will remain essential that we have the right people in the right positions and with the right attitude.”