FANUC UK appoints Dan Fisher as new head of sales

Taking over from Oliver Selby, who has transitioned to the newly created position of strategic key account manager - aerospace and defence, Fisher is recognised for his deep knowledge of manufacturing automation and his ability to help organisations unlock greater efficiency, productivity and competitiveness through technology. FANUC UK said his expertise will play a key role in supporting the company's continued growth across a wide range of industries.

"These leadership changes reflect our commitment to continued growth and our determination to ensure we have the right expertise focused on the right opportunities. Dan's leadership, customer focus and commercial experience make him exceptionally well placed to lead our Sales team into its next chapter," said FANUC UK MD Andy Armstrong. 

In his previous role within FANUC UK’s Business Development division, Fisher worked with customers, system integrator partners and manufacturers across multiple sectors, giving him a strong understanding of the opportunities and challenges facing UK industry, as well as the role that automation can play in supporting future growth. 

"I am delighted to be taking on the role of Head of Sales for FANUC UK. Having worked closely with our customers, partners and colleagues for many years, I've seen first-hand how automation is helping manufacturers improve productivity and address skills and labour challenges," he said. "I’m looking forward to leading the Sales team as we continue to support manufacturers with innovative automation solutions, including robotics, CNC systems, machine tools and factory automation technologies, and build on the strong relationships that have been central to our success."

www.fanuc.eu/uk-en