ARTICLE

Easy as one, two, three

22 May 2014

At London Wine Fair, Primera Technology Europe test launched its Touch’n’Print solution – a new all-in-one print solution that makes it easy to design and print labels.

In particular, the product is aimed at small businesses, which don’t have a separate marketing and IT department and can’t afford to let the designs be created by design agencies.

Users follow three simple steps to produce a label:

  1. Select a pre-designed label layout
  2. Choose or type in additional content (e.g. best before date, weight/volume, charge number etc.) and graphics (e.g. barcodes, specific food/drink icons such as the Vegan Flower, Fair Trade etc.)
  3. Press the "Print” button
All three steps carried out using the included all-in-one touch screen shuttle PC, no keyboard or mouse necessary.

 
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