Perfect match

In its over 40 years of experience in the printing industry Primera Technology successfully developed short to medium-run label solutions using not only inkjet-based technology but also laser technology. Primera’s product line of colour inkjet label printers is called LX-Series.  For start-up and small businesses Primera’s entry-level colour label printer LX500e utilises a new print engine that doubles the maximum print speed from 25 mm to 51 mm per second. LX500e is also perfect for in-store on-demand label printing applications such as personalised labels. With its footprint of just 26.4 x 38.9cm and a height of only 18 cm high when the printer is closed the LX500e meets the requirement for a compact solution suitable to place at any point of sale. Its high-yield, tri-colour ink cartridge simplifies operation and on-going maintenance, eliminates problems caused by fixed print heads and minimises downtimes during ink replacement. Not to mention that keeping just one SKU in stock (instead of multiple cartridges and replacement print heads) saves money and simplifies inventory management. Fast print speeds and an optional built-in guillotine-style cutter allow users to quickly and easily print and cut their short-run labels.

Next in line is the LX2000e. The industrial-grade label printer stands out for its robust construction, its reliability and consistency of the printing output and is designed for applications that need extremely durable labels. Primera’s LX2000e represents a new generation of mid-range inkjet label printers, which uses BS5609 certified pigment ink. In combination with various synthetic materials like the Primera Poly White Matte BS-certified label substrate, LX2000e’s labels are highly water and UV-resistant and therefore fulfil all requirements for GHS compliant labelling. This durability supports applications such as frozen or refrigerated foods, beverages, but also bath and shower products or containers and drums of chemicals. Large, separate ink cartridges keep cost per label low while print speeds of 152mm/s, along with 210mm print width produce full colour labels extremely fast. Wired Ethernet, USB 2.0 and wireless connectivity enables an easy integration of the LX2000e in existing production processes, allows printing jobs to be decentralized started and controlled.

To produce exceptional product labels one not only needs reliable print technology but also high-quality substrates. It’s always the combination of hardware and the right label material that fits the requirements of each application. Over the years Primera worked together with several substrate manufacturers to offer customers the perfect “companion” to all LX-Series label printers – its Primera Genuine certified inkjet label substrates. The Primera Genuine label portfolio includes a variety of materials and finishes such as Primera’s high-gloss, semi-gloss, matte, vintage, gold and silver shiny paper along with a large variety of polyester labels, tags and cotton fabric labels.

For more information about LX-Series label printers and Primera Genuine substrates visit http://primeralabel.eu.