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Martin Krona: Additive manufacturing will have its breakthrough in 2023

10 January 2023

The supply chain crisis continues to pose the biggest challenge for manufacturers today, and Martin Krona, the newly appointed EMEA president at industrial 3D printer, Markforged believes that together with the challenges of war in the Ukraine, rising costs and inflation crisis it will continue for many more years to come, the UK and Europe being harder hit than many regions.

"We haven't hit bottom yet," he predicts, but the question remains: “is this the new normal?” "The crisis will not only continue into the year ahead, I believe right through to 2025 – there is no short-term solution, and no easy fix," Krona explains. 

Wider technology adoption to stay one step ahead

How do businesses continue to navigate the stormy waters? Looking towards the next 12 months, Krona states that: "those who are fast to adopt new processes will come out stronger and more resilient, and those who don’t will disappear. It is a real case of 'only the strongest will survive', and the need for companies to use technology like 3D printing to overcome challenges. “Its wider adoption is vital across multiple industries to ensure these challenges are overcome."

Additive manufacturing will have its breakthrough in 2023

Krona is firm in his belief that additive manufacturing will have its true breakthrough in 2023, and advises that "the crisis is expediting mass adoption of the technology.” Over the last year we have seen large organisations adopting additive manufacturing in their industrial production, not just for tooling. But for mass market 'buy-in', business leaders need to have a full appreciation for the strategy, platform and processes - creating a truly transformative shift.

When it comes to the industries where we will continue to see growing demand for this technology, Krona cites that: “this will include defence, and aerospace, and that we’ll see huge adoption of additive manufacturing in FMCG and food packaging, where printing at the point of need helps circumvent supply chain delays.

"The focus is not solely on the technology, it’s also about the ROI," he affirms. 

markforged.com

 
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